The Book Of Life- 20th Century Fox

By 28th October 2014Uncategorized

Movie Release

A DOOH launch campaign with Liveposter was live across JCDecaux and Clear Channel media throughout the UK prior to its release on the 24th October. To drive footfall the 20th Century Fox poster ad’s displayed local cinema data (viewing times). The screens also displayed short character introductions.

20th Century Fox are utilising the LIVEPOSTER platform to provide flexible, scalable and targeted Digital OOH advertising.


See movie trailer and more info. here

Special thanks to Vizeum, Posterscope, Ignition, Fox theatrical, JCDecaux, Clear Channel

Media: JCDecaux, Clear Channel